Monday, October 25, 2010

PepsiCo Rolling Out Web-based Software To Aid In Water Conservation

PepsiCo this week announced that they would be rolling out a new web-based software to help their farmers to save water and reduce their green house gas footprint.  It's called "I-Crop."  Developed along side with Cambridge University, it is a cloud-computing environment that PepsiCo is testing on 22 U.K farms.  PepsiCo has said they hope to reduce water usage and emission by up to 50% within 5 years.  Other goals the company has made include their addition of some low-carbon fertilizers and also replace the potato stock with some different varieties of stock to improve the farmer's yields and reduce wasted stock by the year 2015.

PepsiCo is one of the largest buyers of Britsh grown potatoes, oats, and apples.  Richard Evans, president of PepsiCo U.K said "Farming is in the DNA of our business.  We rely on fresh produce every day.  Finding ways to produce more food with less environmental impact is essential to our future.

See if your saving water by taking this month's poll about shaving in the sink at TheKitchenFaucet.com

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